Weekly Round-Up - 29th June 2023
29th June 2023
Written by Tom Peace
Weekly Round Up
9th June 2022
Three Reasons Paid-For Subscriptions Win
Emotion Promotion: The new rules of Loyalty for the post-COVID era
Top 5 Reasons why your Loyalty Program is struggling
How Heineken, Pathé & Lidl benefit from NeoDay's award-winning loyalty software
To celebrate Neoday's launch on our partnership program they are offering FREE loyalty scans by their experts. Find out how your program benchmarks against your competitors and what innovations you could implement to boost performance
NeoDay is an award-winning enterprise loyalty management platform, built upon 15 years of experience in running loyalty marketing campaigns for the biggest brands in Retail, FMCG, Leisure & Fuel. Their no-code SaaS technology empowers companies to identify, activate and reward customers in a highly personalised experience. With an unprecedented time-to-market we can get you fully up and running within just 6 weeks, without any IT resources required.
Learn how Heineken, Pathé, Lidl and others have seen 18% boost in retention, 88% increase in Customer Satisfaction and more than 10% reduction in churn and book a free loyalty scan with their experts.
The Big Handshake - Loyalty Early Bird Discount Ending Soon
Our brand NEW Loyalty event is already proving incredibly popular with brands and partners. We are working hard to deliver innovative and engaging content through interactive workshops, panels and keynotes from the future talent in the loyalty sector.
There are a large number of brands who are already registered to attend our event in October including: Alshaya Group, Nike, Levi's, Carrefour, La Piadineria, Signify, Wonderbox, Jumbo, Nouvelair, Scandinavian Airlines, Yesty, First Direct, Direct Line, and more to be confirmed.
The tickets are currently on a 💥EARLY BIRD SPECIAL💥 until the 30th June, so don't miss out!
Visit The Big Handshake to learn more
Click on the link below to book your tickets now!
This Week's Loyalty Podcast
Let's Talk Loyalty
#398: The Loyalty Report 2023
This episode of Let's Talk Loyalty features our friends in Bond Brand Loyalty and their annual Loyalty Report.
The Loyalty Report is an annual survey, and this year, Bond has tracked a quarter of a million consumers globally, from more than 750 brands, in dozens of industries, across every type of loyalty strategy.
With so much scale and visibility from global markets, the 2023 Loyalty Report truly highlights the key insights loyalty program managers need to know right now, such as the number of programs that consumers say they are members of and active in. It’s not surprising to hear that this year, consumers are finding more loyalty programs to join, and they are enrolling and engaging in them more than ever.
Listen to hear the insights from this year’s Loyalty Report as Paula Thomas engages in a discussion with Maegan O’Neill and Sean Claessen from Bond Brand Loyalty, who share their key take-outs and watch-outs for leading brands and loyalty programs in 2023
Let's Talk A Little Loyalty
#397: Leveraging the GHA "Discovery" Program To Drive Customer Loyalty for Independent Hotel Brands
Listen in to hear Tom’s short summary show from the original podcast hosted by Paula Thomas where she is joined by Kristi Gole, VP, Head of Product at Global Hotel Alliance to hear how this model works and benefits both the brands and consumer members.
The Global Hotel Alliance (GHA) is the world’s largest alliance of independent hotel brands, supporting 35 hotel brands with more than 500 hotels across 85 countries, each leveraging the DISCOVERY guest recognition programme to drive loyalty with guests.
This alliance allows small and independent hotels to compete with global hospitality brands, while still operating independently and giving consumers the opportunity to earn rewards across their many brands.
Listen to Tom’s views on how GHA build loyalty across independent hotel groups as well as finding more ways to reward travellers.