Register to explore the significance of personalisation for your business strategy

Written by Tom Peace

Join our MD Tom Peace for this webinar in conjunction with Marigold on February 29th!

It will feature two special guests, CRM consultant Josie O'Donovan and Georgia Gkolfinopoulou, an associate marketing strategist at Marigold.

They will talk about the importance of having a thorough understanding of your consumers through effective data collecting and the growing significance of customisation for customer engagement and loyalty. During the webinar they will use case studies and examples to demonstrate how marketers can employ messaging technologies to keep customers longer.

The webinar will cover:

How customer-expectations of data usage have moved forward and why personalisation is so important.

The dangers of getting it wrong (and how to prevent them)!

What data should brands be collecting and when?

How collecting data in the right way can drive customer engagement itself.

Showcasing best practice data usage for personalisation.

How personalisation leads to community within a loyalty strategy, and the massive benefits this can deliver

Click on the link below to register to more learn about the importance of personalisation for your business!

https://marigold.registration.goldcast.io/events/c582b4ce-bd30-4a20-a7e8-024494071370?&utm_medium=Paid-Media&utm_source=The+Loyalty+People&utm_content=En+Tlp+Personalisation+Webinar+Live