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Level Up Your Loyalty Game: Why Gamification is the Missing Engine in Modern Customer Engagement

The world of loyalty is changing. Don’t miss out, take action now!

Customer expectations are evolving rapidly  and gamification is becoming one of the most effective ways to drive engagement, motivation, and lasting loyalty.

 

In this exclusive Comarch e-book, discover how game mechanics can transform traditional loyalty programs into immersive experiences that customers truly enjoy. From missions and badges to levels and leaderboards, gamification brings excitement, purpose, and emotional connection to every interaction.

 

Inside, you’ll learn:

✔ How the psychology behind gamification fuels stronger engagement

✔ Proven mechanics that increase participation and retention

✔ Real-world success stories from retail, banking, and travel

✔ Practical tips for designing loyalty programs that go beyond rewards Modern loyalty leaders are already embracing this shift — blending data, creativity, and technology to inspire customers, not just retain them. 

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Download the Comarch e-book to discover how gamification can take your loyalty strategy to the next level

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Loyalty Marketing Platform

​Everything you need to build and manage customer loyalty in just one AI-driven platform

Keep doing what your company does best – leave loyalty to Comarch.

 

With Comarch’s comprehensive loyalty software, you can design, launch, and manage loyalty programs that deliver tangible results. Within 2 years of using the Comarch Loyalty Marketing Platform, you can report up to:

  • 54% increase in CLV (Customer Lifetime Value)

  • 19% boost in purchase frequency

  • 21% rise in order value

  • 15% growth in marketing activities conversion

​Building loyalty from scratch can be easy.

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Up to Date Content

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Customer Loyalty Predictions 2025: From AI to Sustainability

What does the future hold for loyalty programs?

Watch the recording from our webinar to find out.

Comarch’s Loyalty Personality Quiz explores different ways to be a loyal customer. Check out the episode featuring Exxon Mobil, Alshaya, Azul Airlines, and many others!

What are the best solutions in the world of loyalty? The Loyalty & Awards 2024 revealed this year’s winners, and one of them is Comarch’s client, Scandinavian Airlines (SAS).

Success Stories

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Vietnam Airlines takes its loyalty program higher with Comarch Loyalty Marketing 5 million members and still growing? This is how it’s done!
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ENOC launches its loyalty program with Comarch Loyalty Marketing How to create an award-winning loyalty program for a fuel brand serving over 150 million customers annually?
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KFC France reinvents its loyalty program with Comarch Loyalty Marketing From 380,000 to over 1,000,000 loyalty program members in just 1 year. How was it done?

eBooks & Guides

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How AI Personalization Drives Customer Loyalty
72% of customers ignore content that isn’t personalised. How do you keep them engaged? Download our e-book to find out.
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Customer loyalty in the banking industry
Only 5% of customers care about brands when choosing a banking provider. Is there a way to get them attached to yours?
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Strategies for Retaining Customers in the Automotive Industry.
A step-by-step guide you need to navigate the most common challenges of driving loyalty in automotive.

Webinars

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Build an AI-powered Loyalty Business Case
How do you set the right KPIs to maximize your program’s profits? Watch Comarch’s webinar to get it right.
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Is Emotional Loyalty Worth Investing In?
True loyalty goes beyond bonuses and rewards – it’s about emotional connection. This webinar will help you master it.
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Top Loyalty Trends: Industry-Specific Ideas 2024
What does the loyalty program landscape look like in 2024? Get the webinar recording to find out.

Comarch powers loyalty programs for 290 million members worldwide. Channel that power into your own loyalty success.

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