Watch our webinar recording with Loylogic and discover what loyalty means in 2025!

We’ve brought together top industry leaders for a crucial conversation on the future of customer connections.

This is not about points, perks, or standard programmes. It’s about unlocking true emotional connections that resonate with today’s consumers.

In this session, our experts explore:

What does loyalty really mean to customers in 2025?

How can brands build genuine, lasting relationships, not just transactional ones?

Which strategies drive real value and impact for members and businesses?

Hear insights from our expert panel:


Gabi Kool – CEO of Loylogic, global leader in loyalty innovation.

Premal Patel – “Corporate connector,” celebrated for loyalty and personalisation breakthroughs.

Dr. Nceba Hene – Head of Rewards & Loyalty at African Bank, designing human-centred programmes.

Watch on demand now!

🔗https://www.youtube.com/watch?v=zATqwfz-LNk