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We build loyalty that actually works
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From strategy to execution, we help brands build customer loyalty.
No fluff. No jargon. Just proven CRM, customer engagement, and loyalty programmes built by people who’ve been in your shoes.
Our team, and global network of experts, bring real-world experience across travel, retail, finance, hospitality, luxury, FMCG, B2B, and more.
We don’t just create frameworks. We roll up our sleeves and help you deliver.
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TLP Signals
We curate the most important Customer Loyalty, CX and CRM signals so you don’t have to.
TLP Signals Newsletter | Yum China loyalty programme surpasses 590 million members

Yum China loyalty programme surpasses 590 million members Yum Chinaโs loyalty ecosystem across KFC and Pizza Hut has reached roughly 590 million members. Loyalty customers now account for more than half of total sales, supported by app-based ordering, tiered benefits and paid perks that drive frequency and scale.

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