NEW Webinar with Marigold and Amanda Cromhout
7th November 2023
Written by Tom Peace
9th June 2022
Three Reasons Paid-For Subscriptions Win
Emotion Promotion: The new rules of Loyalty for the post-COVID era
Top 5 Reasons why your Loyalty Program is struggling
Our MD, Tom Peace will be hosting a webinar discussing how to become successful in the current competitive industry and the significant advantages of an effective customer loyalty strategy.
Tom is joined by Amanda Cromhout, International Loyalty Personality of the year 2023 and Founder of Truth, a leading global loyalty consultancy, along with Simon Jeffs, Principle Marketing Strategist at Marigold.
Our panel has years of expertise at the forefront of customer engagement and will provide you with insightful feedback, whether you are starting from scratch or reinventing an existing approach. This webinar will focus on two main subjects.
Why should a brand invest in customer loyalty?
▪️ How to build a business case to showcase ROI and the value of loyalty
▪️ Understand why customer loyalty needs to be at the very heart of your business strategy
How to measure the success of Loyalty Programs?
▪️ Explore the different ways to measure success and the essential KPI's
▪️ Uncover innovative ways to collect customer feedback and evaluate program success based on member perception, value and appeal
Watch our loyalty expert panel discuss the advantages of loyalty and how to create the ideal business case on December 7 at 1:00 PM GMT.