Discover & Design / Market review / Loyalty design / Delivery plan
Benefit wanted a proposition that was rewarding for customers, flexible from a cost perspective, that leaned towards ‘emotional’ loyalty.
Market review & best in class paper
Detailed proposition design with business case
Recommending the Tech provider with joint delivery plan
The Loyalty People’s wealth of knowledge and expertise is unparallelled. They became an extension of the team with their invaluable support and specialist knowledge. From an in depth research piece to a workshop, robust loyalty framework and business plan they have helped us to make an informed and considered leap into loyalty, allowing us to identify and unlock key opportunities
Carla, Senior CRM and Insights Manager, Benefit Cosmetics