Building Reporting / Acquisition Review / Customer Value Analysis/ Customer Lifetime Value
Analytics and Insight
Molton Brown wanted a better understanding of their Customer Data
Monthly Report creation
Customer Lifetime Value
We have always run a very customer focused business. But as times and technology change, we need to update the way we manage customer data, and find new ways to capture understand and make best use of customer insights across our company. Working with The Loyalty People means we can tap into the very latest thinking and expertise in this area and provide our in-house team with an experienced and trusted ‘helping hand’ to achieve our goals.
Emily, Senior CRM Manager, Molton Brown