Weekly Round-Up 2nd March 2023
2nd March 2023
Written by Tom Peace
What's New in Loyalty
9th June 2022
Three Reasons Paid-For Subscriptions Win
Emotion Promotion: The new rules of Loyalty for the post-COVID era
Top 5 Reasons why your Loyalty Program is struggling
Don't Forget to Register for The Commerce Experience Summit on March 7th and 8th📢
Our partner Bloomreach will be hosting The Commerce Experience Summit, on March 7th and 8th.
Industry executives and professionals come together for a two day digital summit to talk about how to maximise profits in an unpredictable economy. Learn how personalised customer journeys may improve revenue growth, client acquisition and retention.
With an agenda full of incredible speakers from Bloomreach and other top brands such as VF Corp, Wagamama, The LEGO Group and Taco Bell. The topics that will be covered include:
📝 The 99% Club: Inbox Placement for Driving Revenue
📝 Tools of the trade: Boosting CLTV through Omnichannel Marketing
📝 Beyond the Buzz: Loyalty through social proof
Click on the link below to register
Leverage your loyalty program to distinguish yourself from the competition📢
The Loyalty People are proud to announce that our partner Comarch are hosting a Webinar on March 14th. The webinar is about making the most of your loyalty program and how to set yourself out from the competition. This webinar will feature a panel of experts featuring:
👉 Tom Peace, Managing Director at The Loyalty People
👉 Paula Thomas, founder & CEO of Let’s Talk Loyalty
👉 Leïla Poleszczuk, Loyalty Specialist at Comarch
👉 Michael Lausenmeyer, Managing Director at Boost Loyalty Solutions
👉 Bülent Candan, Co-founder at We Can Marketing
What you will learn during the session:
📝 What does the data tell us about the needs and preferences of today’s customers?
📝 Is digital really becoming the main focus on the market?
📝 The main differences between consumers from other regions
📝 What are customers’ favourite web shops and mobile apps?
📝 Following these trends, how can brands rethink their strategy?
There will be a interactive Q&A session where we would love to hear your ideas on the matter.
Click on the link below to register for the Webinar
🎙️This Week's Loyalty Podcast🎙️
LET'S TALK A LITTLE LOYALTY WITH TOM PEACE
#346:Why FNB’s eBucks program in South Africa is one of the best programs in the world?
In this episode, Tom Peace highlights the key success factors that make eBucks such an amazing program.
Back in January 2022, Let’s Talk Loyalty spoke with Johan Moolman, CEO of eBucks, about what makes his programme the one that South African people said they couldn’t live without.
eBucks is a rewards program for FNB bank customers, providing rewards to card users for simply spending with their bank cards. The highly successful program has been running for 21 years and is multi-award-winning year after year.
Click on the listen now
Last Chance to SAVE $250 on the CLMP Workshop📢
🚨We are extending the EARLY BIRD DISCOUNT until Friday 3rd March.
This is your last chance to save $250 on the CLMP Workshop🚨
The Loyalty People and Loyalty Academy are working together to deliver the Certified Loyalty Marketing Professional™ (CLMP) training across continental Europe and the first workshop will take place in Amsterdam on March 21st - 23rd.
In this course you will cover loyalty best practice, the latest sector trends, operational business success, innovative strategy design and how to build an effective and profitable programme.
Click on the link to register and save $250
🥇Gold Sponsor - Antavo
🥈Silver Sponsor - Sparta Loyalty
🥉Bronze Sponsor - Snipp