Weekly Round-Up 18/05/23
18th May 2023
Written by Tom Peace
Weekly Round-Up
Recent Articles
June 2020
Emotion promotion: the new rules of loyalty for the post-COVID era
June 2020
Emotion promotion: the new rules of loyalty for the post-COVID era
June 2020
Emotion promotion: the new rules of loyalty for the post-COVID era
Book your Tickets for The Big Handshake
The Loyalty People has collaborated with The Gift Club to host "The Big Handshake - Loyalty," a one and a half day networking and learning event that brings together the best in the business
Day two will be accessible to the public and will feature world-class seminars, deep dives, engaging panel discussions, and more than 4 hours of networking.
This event will be held in Amsterdam City Centre. Visit The Big Handshake website to learn more about this event.
The tickets are now available at a pre-sale and early bird discount until the 1st June.
Follow the link below to purchase your tickets!
https://www.eventbrite.co.uk/e/the-big-handshake-loyalty-tickets-630747281097
x2 Loyalty Podcasts
LET'S TALK LOYALTY
🎙️ #380: Understanding Loyalty in Europe - Getting to know Samsung Members
This episode of Let's Talk Loyalty focuses on the pan-European loyalty programme, Samsung Members, featuring expert commentary from Cathryn Lodwidge and Laura Moore.
Laura is the European Head of Customer Data-Driven Marketing Retention & Loyalty and Cathryn is the European Cross Channel Retention Lead at Samsung Electronics. They are very passionate about developing and delivering global loyalty solutions that delight customers across multiple markets and, under their stewardship, Samsung Members has gone from strength to strength.
They are key contributors to the “Understanding Loyalty in Europe” White Paper created by Mando-Connect in partnership with YouGov, which explores loyalty membership, appeal and impact across 24 European Markets.
Listen to learn about Samsung Members – what the programme proposition is, what the big news is and how the programme adapts its approach to different local market needs across Europe.
https://www.theloyaltypeople.global/loyaltypodcasts/380understandingloyaltyineuropegettingtoknowsamsungmembers?utm_campaign=afe061c2-07ff-4220-a670-c1f5b3441a1e&utm_source=so&utm_medium=lp&utm_campaign=0b235387-68eb-4d0f-9b90-f969d807aafa&utm_source=so&utm_medium=lp
🎙️ LET'S TALK A LITTLE LOYALTY - (SHORT SUMMARY SHOW)
#379: Mando-connect and YouGov Research on What Brits Want From Loyalty
In March 2022 Mando-Connect and YouGov launched their first report, “What Brits Want From Loyalty Programs Now“.
This comprehensive, independent research analyses the topics, attitudes, opinions and behaviours that are driving the loyalty industry today in the UK, one of the most sophisticated and diverse markets for the loyalty industry worldwide.
In this week’s episode of Let’s Talk “a little” Loyalty, Tom reviews the learnings from last years reports and looks at where we are a year on.
Tune in to hear Tom’s summary from the original podcast hosted by Paula Thomas and featuring Charlie Hills from Mando-Connect alongside Nick Fishbourne from YouGov.
Hosted by Tom Peace
https://www.theloyaltypeople.global/loyaltypodcasts/379mando-connectandyougovresearchonwhatbritswantfromloyalty?utm_campaign=0b235387-68eb-4d0f-9b90-f969d807aafa&utm_source=so&utm_medium=lp
