
Weekly Round Up 04.04.25
4th April 2025
Written by Tom Peace
Recent Articles

June 2020
Emotion promotion: the new rules of loyalty for the post-COVID era

June 2020
Emotion promotion: the new rules of loyalty for the post-COVID era

June 2020
Emotion promotion: the new rules of loyalty for the post-COVID era
We are happy to announce a new partner page dedicated to Antavo!
This is your chance you gain access to a shortlist of eBooks, guides and success stories all focussing on Antavo's insights and partnerships with brands across the globe!
Also, use the opportunity to try on Antavo's 'Loyalty Program Genius AI'. This is a AI chatbot for customer loyalty experts powered by:
• Antavo’s blog on loyalty programs and customer loyalty
• Amanda Cromhout’s book: Blind Loyalty
• Rasmus Houlind’s book: Hello $FirstName
• The transcripts of Iain Pringle’s The Loyalty Podcast series
Click on the link below to explore our latest partner page!
https://www.theloyaltypeople.global/antavopartnerpage
────────────────────────────────────────────────────────────────────
In this Monday Morning Insight, we are looking back at one of our partner eBook released last year with Capillary Technologies! This eBook is called 'Say Goodbye to 80s Loyalty'. It looks into the the new mindset around customer engagement and retention using loyalty programmes!
This eBook looks into the current and future trends that are making a big impact into how loyalty programmes are used in business strategy.
Today, we will be focussing on Hyper-Personalisation, the second article in the eBook and asking our community...
What's the best way a brand can harness the power of Hyper-Personalisation?
Let us know by voting in this weeks poll below and download Capillary's eBook to understand more about the current strengths of loyalty programmes!
https://www.theloyaltypeople.global/books/say-goodbye-to-80s-loyalty
────────────────────────────────────────────────────────────────────
Weekly LinkedIn Poll
What's the best way a brand can harness the power of Hyper-Personalisation?
1. Creating dynamic segmentation
2. Personalise rewards with AI
3. Touchpoint personalisation
4. Building organic communities
Click on the link below to vote and share your thoughts
https://www.linkedin.com/feed/update/urn:li:activity:7312411523312672768
────────────────────────────────────────────────────────────────────
