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Weekly Round Up - 17th August 2023

17th August 2023

Written by Tom Peace


Weekly Round Up - 17th August 2023

17th August 2023

Written by Tom Peace

Weekly Round Up

Recent Articles


9th June 2022

Three Reasons Paid-For Subscriptions Win


June 2020

Emotion Promotion: The new rules of Loyalty for the post-COVID era


February 2020

Top 5 Reasons why your Loyalty Program is struggling

Did you see Tom's interview on Bob and Dave's Loyalty Channel? Don't miss it!

A few weeks ago our MD, Tom Peace, met with Bob and Dave to discuss many aspect of loyalty as well as some very interesting facts about Tom.

Listen in to find out more and also here Tom's views on Subscription based loyalty, use (and limits) of AI and a healthy discussion on whether loyalty is lacking in creativity?

Bob and Dave also asked Tom which loyalty programme he would love to pitch for and why?

This is a light-hearted but very informative interview and well worth a watch. We hope your entertained as well as informed!

Click on the link below to listen now

The Big Handshake Update - Phil Shelper - CEO, Loyalty and Rewards Co.

We are really pleased to have Philip Shelper running some innovative workshops at our upcoming loyalty conference in Amsterdam in October. The Big Handshake Loyalty is a brand NEW collaboration between The Loyalty People and The Gift Club on 16-17th October.

Phil is CEO of Loyalty & Reward Co who are responsible for successful loyalty strategies with McDonald's, UEFA, Schneider Electric, Gillette and Klarna.

You won't want to miss his workshop on loyalty strategy best practice where Phil and Ryan De Boer will be showcasing the latest loyalty trends you need to consider for 2024 and beyond.

Phil is also the author of the Amazon bestseller 'Loyalty Programs: The Complete Guide, which will be launching 2nd edition very soon. Bag a copy at the conference!

View the full agenda @

Click on the link below to book your ticket now!

This Week's Loyalty Podcast - Let's Talk a Little Loyalty

#418 : Driving Loyalty in Convenience Retail with Sheetz USA (Short Summary Show)

Tom’s latest short summary show covers the original podcast hosted by Paula Thomas where she is joined by Nicole Auman, Director of Brand Marketing at Sheetz.

Sheetz Inc. is one of North America’s fastest-growing convenience store chains, already operating over 600 locations.

Tom summarises the key insights from the original podcast on how Sheetz recent major insights and achievements, including a new subscription service, insights on the compelling role that their app is playing as a direct digital connection to their customers and of course, their store teams who serve as ambassadors of the program with customers.

Hosted by ⁠Tom Peace.

Click here to listen now

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