Weekly Round - Up - 13th April 2023
13th April 2023
Written by Tom Peace
9th June 2022
Three Reasons Paid-For Subscriptions Win
Emotion Promotion: The new rules of Loyalty for the post-COVID era
Top 5 Reasons why your Loyalty Program is struggling
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📢 This Week's Loyalty Podcast
LET'S TALK A LITTLE LOYALTY WITH TOM PEACE
🎙️#361: Air Canada's Award-Winning Aeroplan Program (Short Summary Show)🎙️
Air Canada has reimagined their points promise, offering flexible and unique rewards unlike any other airline.
In this week’s episode of Let’s Talk “a little” Loyalty, Tom highlights the incredible relaunch of the Aeroplan rewards programme, from the original podcast hosted by Paula Thomas and featuring Derek Whitworth, former Managing Director of Marketing & Loyalty Optimization at Air Canada and currently Managing Director, Digital Channels.
In this episode, Derek discusses the new Aeroplan proposition, with impressive new partners, unique upgrade awards and a host of new options for members. Aeroplan won the prestigious “Golden Loyalty Award for Excellence in Management” in 2021 and is beloved by Canadians.