Introducing a NEW Podcast featuring our MD
14th November 2023
Written by Tom Peace
9th June 2022
Three Reasons Paid-For Subscriptions Win
Emotion Promotion: The new rules of Loyalty for the post-COVID era
Top 5 Reasons why your Loyalty Program is struggling
The Loyalty People are extremely excited about our latest collaboration with Bob’s Loyalty Shop. We have been contemplating creating a new vlog together for a while and we’ve gone one step further…
Our MD, Tom Peace and Bob Salmasi from Bob’s Loyalty Shop have created a brand new loyalty channel called Scoring Points.
Each month Tom and Bob will be discussing loyalty trends, latest news, innovations and challenges from our industry. Perhaps joined by special guests every now and again….
The first ever episode of Scoring Points is available now, and it’s a really interesting discussion between two loyalty experts (AKA Senior loyalty Citizens)!
From a simple discussion about the challenges of grocery retail and how these brands drive loyalty, to "do Christmas ads really work?" Bob goes on to suggest that maybe, just maybe, Lidl could one day become the next Waitrose?
Learnings for next time: perhaps a car isn't the best environment to shoot a podcast. Tune in next month to see where we end up recording!
Click on the link below to watch the pilot episode!