7 Key metrics that are used to manage loyalty programs

Written by Tom Peace

The Loyalty People is excited to share Loyal Guru's New Ebook called '7 Crucial Metrics every Retail CMO should consider to measure loyalty program success'.

Uncover your loyalty program’s growth potential with this practical step-by-step ebook and reach consistent excellent results.

Enterprise Retail CMOs need to make sense of a slew of metrics in order to know what to focus on, where to improve and what to change. It can be difficult to track, interpret and act on customer data, which is why we've created this resource to help you get crystal clear on the health of your loyalty program.

1. Compare your current position against benchmark metrics
2. Detect the weak links in your current loyalty program and know what to improve
3. Predict the effectiveness of your next campaign

Click here to download the report

https://go.loyal.guru/en/en/7-metrics-guide?utm_campaign=Web-generated+pipeline&utm_source=email&utm_content=TheLoyaltyPeople

Loyal Guru is a retail-specific Loyalty and Personalization Platform. Most software will help enterprise retailers to either make sense or make money out of their customer data. With Loyal Guru you can do BOTH.

Our platform, trusted by leading retailers such DIA, SPAR, MANGO and DECATHLON, solves the unique challenges of developing retail businesses with next-gen loyalty initiatives, personalized offers at scale, advanced retail analytics and new opportunities for monetization.

https://www.loyal.guru/