Insight, Analytics And Research


Are you looking to understand your customers better, analyse your programme or research what to do next?

We have partners in all areas of insight, analytics, research, data science and data architecture.

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Insight, Analytics And Research



The Data Shed is an award-winning data consultancy specialising in data transformation projects, single customer views, managed support services, and more.

About The Data Shed

Focused on driving value and insight, we create technical solutions with a product-agnostic approach and enable our clients to get the most out of their data and make better-informed decisions. Our team of skilled data specialists are a friendly, smart, and efficient bunch with high integrity and an impressive resume of experience that they bring to each project.

We focus on three main specialisms:

First, we consult and advise, helping businesses align their data strategy with their overall business strategies.

Second, we create and deliver new business platforms, systems architectures, data governance programmes as well as provide expertise to expand your internal teams.

Finally, we help you manage and maintain your data systems and architecture to ensure the most efficient return on investment whilst staying up to date with industry advances.

We’ve helped organisations of all sizes overcome their data challenges. Thanks to this we’ll quickly and efficiently come up with the right solution for you. We work using our philosophy of giving you all of what you need and none of what you don’t – for the best results and value.

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Insight, Analytics And Research



Emerald Thinking is an independent, boutique data driven customer experience agency. We turn data into human insights to power brilliant customer experiences.

About Emerald Thinking

Emerald Thinking is an independent, boutique data driven customer experience agency. We turn data into human insights to power brilliant customer experiences.

To do this we blend, mine and analyse your data. And we don’t need a database to work our magic! Businesses often believe they need big data, big budgets and big tech solutions to unlock the hidden value in data, but all we need are the billions of footprints your consumers leave across your digital platforms.

We love digital data and analysing your email, web, social, app and search can give you real-time insights into your consumers behaviours, needs, motivations and perceptions of your brand. We still love a database and have perfected techniques to blend the billions of digital footprints we can collect, with your database to give you a full 360 view of your audiences and your business.

We are data experts with client experience across many industry sectors, including Wickes, Yorkshire Building Society, John Lewis, Sainsbury’s, Money Supermarket, Suzuki, VW Group, P&G, Bacardi, Hilton, Vision Express, Kaplan International Pathways, Disney, Samsung and Natwest. We also love to work with charities such as Pride In London, Autistica, Depaul and Asthma UK.

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Insight, Analytics And Research



Kingfisher Consultancy is a trusted, full service, insights and strategy partner to some of the world's biggest brands.

About Kingfisher Consultancy

With extensive experience delivering award winning market research and actionable brand strategy to our clients in 126 countries, every local team at Kingfisher has a can-do attitude, and is dedicated to applying their forward-thinking expertise in a way that shows unique agility and understanding to help you move forwards with complete confidence.

Available 24 hours a day, 365 days a year, Kingfisher Consultancy is here to help you with your research and strategy needs, no matter the challenge.
No brief is too big or too small. We can help.

Find out more about Kingfisher and what we can do by contancting us.
We look forward to hearing from you.

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Insight, Analytics And Research



Brierley – Creating loyalty that wins hearts and minds

Brierley has been a leader in the provision of enterprise level loyalty technology and services for over 35 years. Recognised by both Forrester and Gartner, Brierley is at the forefront of customer loyalty, designing and executing hundreds of successful programmes across multiple industries for our global client base. Our focus is taking loyalty beyond the transactional – creating profitable programmes that build emotional loyalty and win customers’ hearts and minds.

Our clients achieve success leveraging our LoyaltyOnDemand platform and expert services across the loyalty spectrum

About Brierley

Loyalty Technology Services

Empower everything your loyalty programme demands with LoyaltyOnDemand. Our platform lets you engage your customers across every conceivable touchpoint and is continuously evolving with new features that will keep your programme fresh and exciting.

Analytics and Customer Insights

Get to the heart of attitudes, advocacy, and other key emotional drivers. Understand your customers and change their behaviour using analysis and predictive models such as our proprietary methodology for scoring loyalty – BLQ (Brierley Loyalty Quotient). Drive your results with our recommendation engine powered by AI and machine learning.