109 – Introduction to Loyalty Technologies

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Loyalty Training

$375.00

TLP21

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$150.00

60

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In this course, students will learn the considerations necessary to identify the optimal loyalty technology to support customer loyalty program operation.

Students will learn the range of features and functions required in today’s market, will evaluate loyalty technology platforms from the perspective of members, operators and analysts, and will learn the key considerations in the “build versus buy” decision.

Students will also learn about peripheral technologies that deliver specific capabilities such as mobile, social and campaign management tools. Updated January 2019!

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The world’s most comprehensive resource for customer loyalty research and best practices.

The table of contents is hyperlinked to ensure easy searching!

 

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