top of page

102 – The Psychology of Customer Loyalty

placeholder.png
backgroundImage2.png
Loyalty Training

$375.00

Date / Time

This course provides an introduction to the psychological foundation of customer loyalty.

Students will learn about the fundamental drivers of loyalty to a business or brand, the neurological activities underpinning those drivers, and the Axioms of Customer Loyalty that apply across all industries, demographics, and geographies.

Students will leave this course with a firm understanding of how loyalty marketing principles and best practices drive repeat purchase, retention, referral, and lifetime customer value

Screenshot 2021-06-02 at 12.28.47.png

The world’s most comprehensive resource for customer loyalty research and best practices.

​

The table of contents is hyperlinked to ensure easy searching!

 

Also note the toolbar on the top and bottom of the Loyalty Guide to navigate and resize the document.

bottom of page